Why do companies still try to cheat their customers? Is it because they think we won’t notice? Or do they believe that there are enough people willing to buy their brand for the first time, that they don’t need to worry about getting that second purchase? Either way, they clearly haven’t heard that the most important attribute a brand needs to build is trust!
With so many purchases being made online these days, there is a growing number of articles exposing the behaviours of organisations who obviously haven’t adopted a customer-first strategy. Companies who still think it’s OK to try to attract customers and entice people to make that all-important first purchase, with less than honest promises.
Manager’s Office Team