The Marketing Operations Manager is responsible for improving the effectiveness and efficiency of processes, programs, and infrastructure that support Global Marketing and the Global Disease Teams in the development, execution and communication of long-term and short-term strategy<\/p>\n
Execute key programs that drive effectiveness and efficiency through processes and infrastructure which include but are not limited to:<\/p>\n
The annual planning cycle and calendar<\/strong> \u2022 In partnership with Senior Leadership define the timelines and scope of the annual GDT goal setting process. Ensure alignment with Corporate MIP, Project Leadership, and Medical Affairs approach and timelines. \u2022 In partnership with Global Marketing, Global Medical Affairs, and Scientific Communications, define and facilitate the internal preparation flow for major congresses Develop and execute the GDT and Global Marketing communication touch-points and multi-channel platforms:<\/strong> Global Marketing on-line presence and content Execute other responsibilities as they arise: Skills Required:<\/strong>
\n\u2022 Continuously evolve the annual planning cycle, roadmap, milestones and deliverables in alignment with regional needs and Business Planning processes
\n\u2022 Proactively communicate with GDTs and Senior Management to ensure timely communication and dissemination of Strategic Planning deliverables including Disease\/Franchise Strategies, Brand Indication Plan, Launch Plans, and Tactical Plans. Includes coordination of all in-person and virtual meetings, and on-line posting and communication of final deliverables<\/p>\n
\n\u2022 Communicate and facilitate the annual goal setting process with GDTs, ensuring the timely management review and final delivery of goals
\n\u2022 In partnership with GDTs, track progress towards goals on a quarterly basis ensuring report up to Marketing and Medical Affairs Senior Leadership<\/p>\n
\nDeveloping the agenda and coordinating key Congress Strategy communication meetings with various stakeholder groups
\nLead the production of the pre-conference video for all employees<\/p>\n
\n\u2022 Take a lead role in evolving the and re-establishing the GDT Web Portal as the central source of information for GDT deliverables, disease and brand materials, and general information \u2013 including the management of the vendor and development and execution of the marketing and training plan
\n\u2022 Lead the monthly Global Marketing & Medical Affairs Forum
\n\u2022 Provide support in the execution of annual meetings<\/p>\n
\n\u2022 Take a lead role in re-vamping the internal Global Marketing web portal to ensure communication of current strategy, structure, and resources<\/p>\n
\n<\/strong>\u2022 Identification and facilitation of best practice sharing across GDTs, regions and affiliates
\n\u2022 On-going identification of process improvement and areas where Global Marketing and GDTs can gain more efficiencies
\nCompetencies required:
\n<\/strong>\u2022 Is a self starter, team player and strong communicator
\n\u2022 Is customer focused with the ability to actively listen to client needs and expectations
\n\u2022 Has a strong ability to influence outcomes without direct authority and ability to hold oneself and \u00a0\u00a0\u00a0others accountable for commitments
\n\u2022 Proficient at managing meetings within a multicultural environment
\n\u2022 Proficient project management skills with ability to multitask and manage multiple small to large projects
\n\u2022 Proficient at managing complex projects in a cross-functional, cross-regional, and cross-disease environment while managing competing priorities
\n\u2022 Proficient at managing vendors and budgets for specific projects
\n\u2022 Conceptualizes creative solutions including presenting\/selling to a senior audience
\n\u2022 Has the ability to establish rapport and foster open communication
\n\u2022 Has the ability to adapt behavioral style to situation and customer type and to adapt approach and content depending on context and audience seniority<\/p>\n
\n\u2022 Basic understanding of business strategy, marketing planning tools and processes
\n\u2022 Basic understanding of key pharmaceutical marketing (e.g. market research, business intelligence, market access) and medical affairs functions
\n\u2022 Strong presentation skills
\n\u2022 Exceptional problem solving, analytical and strategic planning skills
\n\u2022 Exceptional technology skills (MS Word, Excel, PowerPoint etc.) and string ability to manage web-based applications and mobile applications<\/p>\n