{"id":5259,"date":"2015-02-13T00:00:00","date_gmt":"2015-02-13T00:00:00","guid":{"rendered":"http:\/\/localhost\/test_manager\/media-marketing-manager-nyc\/"},"modified":"2019-07-15T09:28:46","modified_gmt":"2019-07-15T09:28:46","slug":"media-marketing-manager-nyc","status":"publish","type":"post","link":"https:\/\/managersoffice.net\/el\/media-marketing-manager-nyc\/","title":{"rendered":"Media Marketing Manager NYC"},"content":{"rendered":"<div><\/div>\n<p><strong>Essential Duties and Responsibilities<\/strong><\/p>\n<p><em><strong>Responsibilities:<\/strong><\/em><em><strong>.<\/strong><\/em><\/p>\n<ul>\n<li><em>Includes both paid &amp; organic marketing channels spanning down the awareness and conversion funnel and then into CRM lifecycle. <\/em><\/li>\n<li><em>Work directly with Fortune 100 marketer clients to define their customized implementation solution<\/em><\/li>\n<li><em>Work across multiple within marketer&#8217;s organization, their agency, <\/em><\/li>\n<li><em>Conduct analysis both pre, during and post campaign. Partnering closely with Data Science team, and then owning all in-campaign and post-campaign analysis.<\/em><\/li>\n<li><em>Heavy performance analysis reporting directly back to marketer side clients &amp; media agencies<\/em><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><em><strong>Pre-Campaign: Engagement &amp; Implementation Consultation<\/strong><\/em><\/p>\n<ul>\n<li><em>Work with marketers to identify both macro level marketing and individual in-channel. Develop a feasible and implementable plan for performance tracking spanning both on and offline conversions.<\/em><\/li>\n<li><em>Determine testing methodology to measure performance lift.<\/em><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><em><strong>In-Campaign: Engagement &amp; Campaign Management<\/strong><\/em><\/p>\n<ul>\n<li><em>Work cross-functionally internally on onboard new clients &amp; actively manage initiatives.<\/em><\/li>\n<li><em>Ensure proper tracking is in place to measure impact\/lift of new targeting &amp; products (primarily for when driving offline action\/conversion).<\/em><\/li>\n<li><em>Analyze performance and compile <\/em><em>learning\u2019s<\/em><em> in an easily digestible format.<\/em><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><em><strong>Education, Experience, Certification Requirements <\/strong><\/em><\/p>\n<ul>\n<li><em>Bachelor&#8217;s Degree or equivalent experience required. <\/em><\/li>\n<li><em>3- 5 years of experience in online media industry <\/em><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><em><strong>Knowledge, Skills and Abilities <\/strong><\/em><\/p>\n<ul>\n<li><em>Excellent analytical skills <\/em><\/li>\n<li><em>Understanding of digital ecosystem <\/em><\/li>\n<li><em>Familiarity with site side analytics platforms and 3rd party ad servers <\/em><\/li>\n<li><em>Ability to distill quantitative information and present it in a digestible format to clients<\/em><\/li>\n<\/ul>\n<p style=\"text-align: left;\"><strong>If you are interest for the position, you can send your CV at the hr department of <\/strong><strong>Manager\u2019s Office <\/strong><strong>via email <a href=\"mailto:info@managersoffice.net\">info@managersoffice.net<\/a> noting the position code<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Media Marketing Manager NYC (MMM 3546811)<\/p>","protected":false},"author":1,"featured_media":7932,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[173],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.7 - 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