{"id":5225,"date":"2015-01-28T00:00:00","date_gmt":"2015-01-28T00:00:00","guid":{"rendered":"http:\/\/localhost\/test_manager\/marketing-manager-mm78567\/"},"modified":"2019-07-17T09:16:44","modified_gmt":"2019-07-17T09:16:44","slug":"marketing-manager-mm78567","status":"publish","type":"post","link":"https:\/\/managersoffice.net\/el\/marketing-manager-mm78567\/","title":{"rendered":"Marketing Manager (MM78567)"},"content":{"rendered":"
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Responsibilities<\/strong><\/p>\n

The Marketing Manager will be responsible for:<\/p>\n

– Define and Lead Digital CRM Strategy \/ Technology Roadmap<\/p>\n

– Stay abreast of latest digital marketing trends<\/p>\n

– Define \/ deliver on CRM technology roadmap to ensure best-in-class digital marketing capabilities<\/p>\n

– Drive digital innovation across the CRM space and related channels<\/p>\n

– Implement technologies to ensure continued effectiveness and deliverability of email<\/p>\n

– Serve as primary liaison to IT \/ relevant technology organizations<\/p>\n

Maintain, Enhance & Expand Distribution of the Master Verizon Profile<\/p>\n

– Continue to expand CRM’s unified digital view of the customer<\/p>\n

– Partner with database marketing teams, analytics and modeling teams to facilitate the development, storing and refinement of relevant customer insights from available data sets<\/p>\n

– Work cross-functionally to distribute \/ leverage MVP across the organization to drive business results<\/p>\n

– Drive two-way partnerships with MVP to provide incremental value to other departments \/ channels while also returning insights back to CRM for continued refinement of targeting & better understanding of our customer base<\/p>\n

– Work with ISO personalization team to drive more relevant messaging to subscribers<\/p>\n

– Serve as liaison \/ SME \/ single point of contact for CRM campaign \/ message integration<\/p>\n

– Collaborate with ISO to ensure channel-specific data is effectively integrated into CRM data sets<\/p>\n

– Provide relevant business requirements and requests for site enhancements to support CRM platforms, programs and messaging<\/p>\n

Expand Reach of Targeted CRM Messaging through Collaboration \/ Partnership with Advertising<\/p>\n

– Ensure continued partnership to drive tighter integration between CRM data \/ DM<\/p>\n

– Facilitate customer base messaging via targeted display, search & online advertising<\/p>\n

– Drive technology solutions to facilitate campaign \/ cross-vehicle consistency and efficiency<\/p>\n

Qualifications<\/strong><\/p>\n

– Bachelor’s degree required. Masters degree preferred.<\/p>\n

– 6 to 8 years online marketing \/ direct marketing \/ internet experience<\/p>\n

– 6 to 8 years project and\/or product management experience<\/p>\n

– 6 to 8 years experience managing interactive projects (client or agency side)<\/p>\n

– Prior eCRM and\/or direct response campaign experience<\/p>\n

– Experience managing 3rd party agencies<\/p>\n

If you are interest for the position, you can send your CV at the hr department of Manager\u2019s Office via email info@managersoffice.bg<\/a><\/strong><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Marketing Manager BG (MM78567)<\/p>","protected":false},"author":1,"featured_media":7932,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[173],"tags":[],"yoast_head":"\nMarketing Manager (MM78567) - Manager's Office<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/managersoffice.net\/el\/marketing-manager-mm78567\/\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Manager (MM78567) - Manager's Office\" \/>\n<meta property=\"og:description\" content=\"Marketing Manager BG (MM78567)\" \/>\n<meta property=\"og:url\" content=\"https:\/\/managersoffice.net\/el\/marketing-manager-mm78567\/\" \/>\n<meta property=\"og:site_name\" content=\"Manager's Office\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Managers-Office-131795126893693\" \/>\n<meta property=\"article:published_time\" content=\"2015-01-28T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-17T09:16:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/managersoffice.net\/wp-content\/uploads\/2019\/06\/admin-ajax.png\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"151\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ManagersOffice\" \/>\n<meta name=\"twitter:site\" content=\"@ManagersOffice\" \/>\n<meta name=\"twitter:label1\" content=\"\u03b5\u03ba\u03c4\u03b9\u03bc\u03ce\u03bc\u03b5\u03bd\u03bf\u03c2 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b4\u03b9\u03b1\u03b2\u03ac\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2\">\n\t<meta name=\"twitter:data1\" content=\"2 \u03bb\u03b5\u03c0\u03c4\u03ac\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/managersoffice.net\/#organization\",\"name\":\"Manager's Office\",\"url\":\"https:\/\/managersoffice.net\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/Managers-Office-131795126893693\",\"https:\/\/twitter.com\/ManagersOffice\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/managersoffice.net\/#logo\",\"inLanguage\":\"el\",\"url\":\"https:\/\/managersoffice.net\/wp-content\/uploads\/2021\/01\/MOFLogoSEO.jpg\",\"width\":160,\"height\":160,\"caption\":\"Manager's Office\"},\"image\":{\"@id\":\"https:\/\/managersoffice.net\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/managersoffice.net\/#website\",\"url\":\"https:\/\/managersoffice.net\/\",\"name\":\"Manager's Office\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/managersoffice.net\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/managersoffice.net\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"el\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/managersoffice.net\/marketing-manager-mm78567\/#primaryimage\",\"inLanguage\":\"el\",\"url\":\"https:\/\/managersoffice.net\/wp-content\/uploads\/2019\/06\/admin-ajax.png\",\"width\":400,\"height\":151},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/managersoffice.net\/marketing-manager-mm78567\/#webpage\",\"url\":\"https:\/\/managersoffice.net\/marketing-manager-mm78567\/\",\"name\":\"Marketing Manager (MM78567) - 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