- Decide where to sell
Research is vital! Identify the markets with a little desk research. Find the consumption / import figures of products similar to your own and the economic growth rate of a potential new market. Find your potential competition.
- Choose a route to market
- Sell directly
- Use a distributor
- Use a sales agent
- Create a joint venture.
- Start marketing
Adverts can help you – Email Campaign and LinkedIn . Another option is to create an export website with content translated according to your target market. Although these do not cost anything to set up, they need time invested to keep updated. Whatever you use, make sure all your marketing materials have up-to-date contact details for your company along with the person responsible for export sales.
- Understand the Markets
Your Embassy of the destination country will help you to clarify the requirements for customs registration, forms, and payments. Your Bank too.
Documentation is at the very heart of exporting, without it there is no contract, no transport and no payment. The requirements vary from country to country.
There are two main geographic areas that your exports will fall into:
- European union
Products can move freely across borders without customs checks and we can advise on any paperwork likely to be required. The buyer’s VAT registration number must be shown on the invoice.
- Rest of the world
Exporting outside the EU can open up wider opportunities and create new challenges. Although VAT is simpler you may encounter Letters of Credit for the first time or come across requirements for specific customs forms.
- Transport logistics
We can help make sense of transportation. From your insurance, duties and customs clearance, to the packaging you require and the method(s) of transport or freight forwarders required.
Manager’s Office Team