{"id":5242,"date":"2015-02-06T00:00:00","date_gmt":"2015-02-06T00:00:00","guid":{"rendered":"http:\/\/localhost\/test_manager\/product-marketing-manager-brand-advertising-pmm-938754\/"},"modified":"2019-07-15T09:45:44","modified_gmt":"2019-07-15T09:45:44","slug":"product-marketing-manager-brand-advertising-pmm-938754","status":"publish","type":"post","link":"http:\/\/managersoffice.net\/el\/product-marketing-manager-brand-advertising-pmm-938754\/","title":{"rendered":"Product Marketing Manager, Brand Advertising (PMM-938754)"},"content":{"rendered":"
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Product Marketing Manager, Brand Advertising,-N.Y.C PMM-938754<\/span><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n

A successful candidate has experience working with digital brand products, and knows how to drive advertiser
\nacquisition, retention and education with strategic marketing. The ideal candidate should have a strong background
\ndeveloping and managing product marketing programs that scale globally through sales teams, agencies, as well as
\nthrough direct marketing. He or she must have a deep understanding what uniquely differentiates Twitter as a
\nproduct and service, and how Twitters advertising products offer unique value in the context of the broader digital
\nadvertising market.<\/p>\n

 <\/p>\n

Responsibilities:<\/strong><\/p>\n

–\u00a0 Develop go-to-market vision, strategy, and success metrics for new features and ongoing marketing initiatives to drive<\/span><\/p>\n

adoption of existing products<\/p>\n

– Understand and consider competitive landscape and target markets in marketing strategies and messaging<\/p>\n

– Define value proposition, user benefits, and product positioning for each release and campaign; have the ability to scale
\nthese messages globally<\/p>\n

– Inform sales enablement strategy, and train local sales teams as needed<\/p>\n

– Manage beta programs for new brand products, defining success metrics, client selection, and program logistics<\/p>\n

– Synthesize and prioritize sales team and market input for consideration by product and engineering teams<\/p>\n

– Analyze competitive product offerings and educate internal teams about them<\/p>\n

– Work effectively in a heavily cross functional, fast-paced environment, especially working across our product and sales
\nteams<\/p>\n

 <\/p>\n

Requirements:<\/strong><\/p>\n

– Bachelors degree, MBA preferred<\/p>\n

– 6+ years of work experience overall, 3+ years of marketing experience<\/p>\n

– Deep understanding of online advertising, particularly with brand products (brand measurement, homepage takeovers,
\nrich media). Ad platform, agency, or publisher experience strongly preferred.<\/p>\n

– Experience working with product management and engineering organizations<\/p>\n

– Experience working with a global sales force<\/p>\n

– Outstanding communication skills, with the ability to make complex features simple and compelling<\/p>\n

– Critical thinker who is motivated to seek data to inform his or her work<\/p>\n

– Passion for Twitter, selling, storytelling, the customer, market dynamics and opportunities<\/p>\n

If you are interest for the position, you can send your CV at the hr department of Manager\u2019s Office via email hr@managersoffice.net<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"

Product Marketing Manager, Brand AdvertisingN.Y.C (PMM-938754)<\/p>","protected":false},"author":1,"featured_media":7932,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[181,173],"tags":[],"yoast_head":"\nProduct Marketing Manager, Brand Advertising (PMM-938754) - Manager's Office<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/managersoffice.net\/el\/product-marketing-manager-brand-advertising-pmm-938754\/\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product Marketing Manager, Brand Advertising (PMM-938754) - Manager's Office\" \/>\n<meta property=\"og:description\" content=\"Product Marketing Manager, Brand AdvertisingN.Y.C (PMM-938754)\" \/>\n<meta property=\"og:url\" content=\"https:\/\/managersoffice.net\/el\/product-marketing-manager-brand-advertising-pmm-938754\/\" \/>\n<meta property=\"og:site_name\" content=\"Manager's Office\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Managers-Office-131795126893693\" \/>\n<meta property=\"article:published_time\" content=\"2015-02-06T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-15T09:45:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/managersoffice.net\/wp-content\/uploads\/2019\/06\/admin-ajax.png\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"151\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ManagersOffice\" \/>\n<meta name=\"twitter:site\" content=\"@ManagersOffice\" \/>\n<meta name=\"twitter:label1\" content=\"\u03b5\u03ba\u03c4\u03b9\u03bc\u03ce\u03bc\u03b5\u03bd\u03bf\u03c2 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b4\u03b9\u03b1\u03b2\u03ac\u03c3\u03bc\u03b1\u03c4\u03bf\u03c2\">\n\t<meta name=\"twitter:data1\" content=\"2 \u03bb\u03b5\u03c0\u03c4\u03ac\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/managersoffice.net\/#organization\",\"name\":\"Manager's Office\",\"url\":\"https:\/\/managersoffice.net\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/Managers-Office-131795126893693\",\"https:\/\/twitter.com\/ManagersOffice\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/managersoffice.net\/#logo\",\"inLanguage\":\"el\",\"url\":\"https:\/\/managersoffice.net\/wp-content\/uploads\/2021\/01\/MOFLogoSEO.jpg\",\"width\":160,\"height\":160,\"caption\":\"Manager's Office\"},\"image\":{\"@id\":\"https:\/\/managersoffice.net\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/managersoffice.net\/#website\",\"url\":\"https:\/\/managersoffice.net\/\",\"name\":\"Manager's Office\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/managersoffice.net\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/managersoffice.net\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"el\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/managersoffice.net\/el\/product-marketing-manager-brand-advertising-pmm-938754\/#primaryimage\",\"inLanguage\":\"el\",\"url\":\"https:\/\/managersoffice.net\/wp-content\/uploads\/2019\/06\/admin-ajax.png\",\"width\":400,\"height\":151},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/managersoffice.net\/el\/product-marketing-manager-brand-advertising-pmm-938754\/#webpage\",\"url\":\"https:\/\/managersoffice.net\/el\/product-marketing-manager-brand-advertising-pmm-938754\/\",\"name\":\"Product Marketing Manager, Brand Advertising (PMM-938754) - 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